
Ralph Acevedo
| Tue. Oct 6, 2026|Issue #10|Brandon, Florida |
Joke Of The Day |
Someone asked me what Brandon, Florida is famous for. I said it's the town where GPS units go for therapy. Apparently even they get confused trying to explain whether you're in Tampa or not. |
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Last week in Brandon Then & Now, we told the story of a little girl standing along Bloomingdale Avenue waiting for a car to come by.
There often wasn't one.
Today, nobody waits long for traffic on Bloomingdale.
The once-rural road has become one of eastern Hillsborough County's major corridors, carrying residents between neighborhoods, schools, businesses and some of the area's busiest intersections.
With that growth has come a far more serious problem.
Hillsborough County has identified part of Bloomingdale Avenue for a Vision Zero Corridor Safety Retrofit study, specifically intended to address locations associated with fatal and severe crashes.
The section being studied runs from Las Brisas Drive to Bell Shoals Road.
And the county's objective is straightforward:
Find ways to make it safer. Why Bloomingdale Avenue?
The project is part of Hillsborough County's broader effort to identify and improve what it calls its High Injury Network—road corridors where historical transportation data show patterns of frequent fatal and serious-injury crashes.
The Bloomingdale project isn't simply about keeping cars from hitting other cars.
The county specifically says the goal is to reduce fatal crashes, severe crashes and crashes involving vulnerable road users, such as pedestrians and bicyclists.
That's an important distinction.
A road can move traffic efficiently and still be difficult—or dangerous—for someone trying to cross it on foot or travel alongside it on a bicycle.
Vision Zero looks at the roadway from the perspective of everyone using it. What Is Vision Zero?
The name sounds ambitious because the goal is ambitious.
Vision Zero is a transportation-safety approach built around reducing deaths and serious injuries on roadways.
Hillsborough County's Safe Travels programs use what transportation planners call a Safe System Approach—looking at roadway design, speed, intersections, pedestrian facilities and other factors that can either prevent crashes or reduce their severity when crashes occur.
For residents, that can eventually translate into very visible changes.
Depending on what engineers find appropriate for a particular corridor, county safety projects can include measures such as:
new or improved crosswalks, additional lighting, pedestrian signals, sidewalk improvements, changes to traffic-signal timing, median or pedestrian-refuge areas, upgraded intersections and speed-management treatments.
But there's an important point we need to make:
Hillsborough County has not yet announced that all—or any particular combination—of those improvements will be installed on this section of Bloomingdale Avenue.
That's what the current planning process is intended to determine. This Is a Study, Not Construction Yet
If you're expecting orange barrels on Bloomingdale next week, that's not where this project stands.
The Vision Zero project is currently in the planning phase.
According to the county's current schedule:
Planning: expected to finish in late 2026
The current project budget is approximately $134,799, all allocated to planning.
The county cautions that project costs and schedules are estimates and can change as projects move forward. Hillsborough County Fire Rescue
So what residents are seeing today isn't the finished solution.
It's the process of figuring out what that solution should be. Bloomingdale Is Already Getting Other Safety Attention
Here's where the story becomes more interesting.
This Vision Zero study isn't the only safety project involving Bloomingdale Avenue.
A separate county project covering West Bloomingdale Avenue from Las Brisas Drive to South Kings Avenue is already in the design phase for pedestrian-safety improvements.
That project calls for measures including high-visibility crosswalks, pedestrian and bicycle signs and pavement markings, delineator-based bulb-outs and medians, and treatments intended to improve pedestrian safety at signalized intersections.
The county currently expects that smaller project to move into construction in early 2027.
Farther east, Bloomingdale Avenue and Pearson Road are also slated for a separate $4.15 million intersection project involving a new signal, turn lanes and study of pedestrian and bicycle improvements. Construction there is currently projected to begin in 2029.
Taken together, the projects show that Bloomingdale Avenue isn't receiving attention at just one intersection.
The corridor itself is increasingly becoming a transportation-safety priority. What Could Change?
That's the question most residents will naturally ask.
And right now, the responsible answer is:
We don't know yet.
The county's planning process is supposed to identify the specific safety problems along the corridor and determine which improvements make sense.
That's why we aren't going to tell you that Bloomingdale is definitely getting a roundabout, new traffic lights, additional lanes or any other particular feature unless the county actually approves it.
What we can say is that Hillsborough County's broader corridor-safety toolbox includes measures ranging from lighting and upgraded signals to pedestrian refuges, crosswalks, speed-management treatments and Complete Streets designs.
We'll watch what emerges from the Bloomingdale study. From Cattle Road to High-Injury Corridor
There's an irony here that longtime Brandon residents will appreciate.
Only last week, we told you about Candi Carter Martin, who remembered Bloomingdale Avenue when it was a gravel road through cattle country.
As a child, she helped stop traffic while her family's cattle crossed.
Sometimes she hoped a car would finally appear.
Now consider the road we're talking about today.
Bloomingdale Avenue became wider.
Homes arrived.
Businesses followed.
Intersections multiplied.
Traffic increased.
And a road where a child once waited for an automobile is now important enough—and busy enough—to warrant a county safety study aimed at preventing fatal and severe crashes.
That's an extraordinary transformation within a human lifetime. What Happens Next
The county expects the Vision Zero planning work to continue through the remainder of 2026.
Residents who want information about the project can contact Hillsborough County at (813) 635-5400, and the county's project page also provides a way to submit comments.
Hillsborough County Fire Rescue
Hillsborough County — Bloomingdale Avenue Vision Zero Project
Crosstown Journal will keep following the project as the county moves from planning into design and begins identifying exactly what changes are proposed.
Because for the thousands of us who drive Bloomingdale Avenue, the issue isn't abstract.
It's the road we take to work.
The road we use to get groceries.
The road our children cross.
The road cyclists and pedestrians must navigate alongside automobiles every day.
Bloomingdale Avenue has spent decades becoming a road capable of carrying a growing community.
Now Hillsborough County is asking another question: How do we make sure it carries that community more safely? Read More... |
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If you have Medicare, something important arrives next week.
Medicare Open Enrollment begins Thursday, Oct. 15.
For millions of Americans, the period between Oct. 15 and Dec. 7 is the annual opportunity to review Medicare coverage and decide whether the plan they have today is still the right one for the year ahead.
Changes made during Open Enrollment generally take effect Jan. 1, 2027.
That sounds straightforward.
Then come the letters.
The television commercials.
The insurance advertisements.
Medicare Advantage.
Part D.
Premiums.
Deductibles.
Provider networks.
Drug formularies.
Suddenly, deciding whether to leave everything alone doesn't seem quite so simple.
Fortunately, Florida has a program designed specifically to help Medicare beneficiaries sort through those questions.
And unlike an insurance salesperson, it isn't trying to sell you a plan. Meet SHINE
SHINE stands for Serving Health Insurance Needs of Elders.
It's Florida's State Health Insurance Assistance Program, or SHIP, and provides free and unbiased Medicare counseling to Medicare beneficiaries, their families and caregivers.
SHINE counselors can help people understand Medicare coverage, compare options, work through Medicare-related questions and identify programs that may help with health-care costs.
The service is free.
And that's an important word:
Free.
You don't have to purchase anything from SHINE because SHINE isn't selling insurance.
The program is administered through Florida's Department of Elder Affairs and local Area Agencies on Aging. Why Review a Plan That Already Works?
Here's where some Medicare beneficiaries make an understandable assumption.
“My plan worked fine this year. I'll just keep it.”
You certainly can.
But Medicare recommends reviewing your coverage every year because plans can change from one year to the next.
Your premium could change.
A prescription drug could move to a different coverage tier.
The list of covered medications could change.
A Medicare Advantage plan's provider network or benefits could change.
And your own circumstances may have changed too.
Perhaps you're taking a medication you weren't taking last October.
Maybe you have a new doctor.
Or perhaps another plan now fits your needs better.
Doing nothing is still a decision.
It's simply better when it's an informed decision. What Can You Change During Open Enrollment?
The annual Medicare Open Enrollment Period gives eligible beneficiaries several options.
Someone with Original Medicare can switch to a Medicare Advantage plan.
Someone enrolled in Medicare Advantage can switch to another Medicare Advantage plan or return to Original Medicare.
People can also join, switch or drop a Medicare Part D prescription-drug plan, depending on their coverage situation.
You don't have to make a change.
If your current coverage remains the best fit, keeping it may be exactly the right decision.
The point of Open Enrollment is that you have an opportunity to look before automatically rolling into another year. Medicare Alphabet Soup
If you've ever wondered why Medicare seems to require knowing half the alphabet, here's the short version.
Part A generally covers inpatient hospital care, skilled nursing facility care, hospice and some home health care.
Part B generally covers physician services, outpatient care, preventive services and certain medical equipment.
Together, Parts A and B make up what most people call Original Medicare.
Part C is Medicare Advantage. These are Medicare-approved plans offered by private companies as an alternative way of receiving Part A and Part B coverage. Many include Part D prescription-drug coverage and may offer additional benefits.
Part D helps cover prescription drugs. There are considerably more details behind each of those descriptions.
That's precisely why talking with somebody who understands the system can be useful. Free Classes Are Available This WeekSHINE isn't waiting until Oct. 15 to begin helping people prepare.
This week, the program has free online educational sessions scheduled for Hillsborough County residents.
On Wednesday, Oct. 7, SHINE is offering a presentation covering Medicare Part C—Medicare Advantage.
On Friday, Oct. 9, another session will cover Medicare Part D prescription-drug coverage.
These aren't sales presentations for a particular insurance company.
They're educational sessions intended to help beneficiaries understand how Medicare works.
SHINE Medicare Classes and Events Before You Talk to Anyone, Gather TheseIf you're going to review your coverage, a little preparation will make the conversation much more useful.
Have your Medicare card and current insurance information available.
Make a current list of your prescription medications, including dosage and frequency.
Know which doctors, specialists, hospitals and pharmacies you want to continue using.
And take a look at the Annual Notice of Change your current Medicare Advantage or Part D plan sends you.
That document explains changes to the plan's costs and coverage for the coming year.
Don't automatically throw it into the pile of insurance mail.
This is one envelope worth opening. Be Careful With Unsolicited Medicare Calls
Open Enrollment also means an increase in Medicare advertising—and opportunities for scammers.
Medicare warns beneficiaries not to give their Medicare number or other personal information to someone who contacts them unexpectedly. Medicare representatives will not call unexpectedly and ask for personal information.
If somebody calls and pressures you to act immediately, promises benefits that sound too good to be true or asks for sensitive information before you've established who they are, stop.
You can always contact Medicare yourself using the official number:
1-800-MEDICARE (1-800-633-4227).
And if what you really need is someone to help explain your choices, that's where SHINE comes in. How Brandon Residents Can Get HelpSHINE counseling is available by phone, virtually and through local counseling locations and events.
Florida residents can reach SHINE through the Elder Helpline at:
1-800-963-5337
You can also request counseling through SHINE's official website.
Florida SHINE Medicare Counseling
For official Medicare plan comparisons, beneficiaries can also use Medicare's Plan Compare service.
Three Dates to Remember
October 15: Medicare Open Enrollment begins. December 7: Open Enrollment ends. January 1, 2027: Coverage changes made during
Open Enrollment generally take effect.
Put those dates somewhere you won't forget them. Don't Let the Commercials Make the Decision for You
Over the next several weeks, Brandon seniors are going to hear plenty about Medicare.
Television commercials will tell you to call.
Mailboxes will fill with advertisements.
Phones will ring.
Some of those companies may offer perfectly legitimate insurance products.
But there's a difference between someone selling you coverage and someone helping you understand coverage.
Before making a decision that could affect your doctors, prescriptions and health-care expenses for an entire year, take the time to understand what you're choosing.
Review your current plan.
Look at what is changing.
Ask questions.
Compare your options.
And if the Medicare alphabet starts looking like alphabet soup, remember that free, unbiased help is available.
Sometimes the smartest decision isn't immediately changing your Medicare plan.
It's making sure you understand the one you're about to keep. Read More... |
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Vanscena Wilson and the Dodson family recently became homeowners at Windhorst Commons, Habitat for Humanity of Tampa Bay Hillsborough's affordable-homeownership community in Brandon.
The milestone wasn't a giveaway — both families met eligibility requirements, completed homebuyer education, contributed sweat equity, and ultimately purchased their homes.
Wilson's house was built with support from Strategic Property Partners, whose employees joined Habitat volunteers on-site.
The Dodson home was constructed through Habitat's annual CEO Build, drawing more than 75 executives and business leaders from across Tampa Bay who traded boardrooms for tool belts for a day.
At the dedication ceremony, lumber and volunteer hours transformed into something deeply personal — kitchens, bedrooms, and a permanent address for two families.
Windhorst Commons reflects Habitat's broader mission of building long-term ownership that creates generational stability — and with more homes planned, another family's keys are already on the way. Read More... |
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Drive west on Brandon Boulevard today and it's difficult to imagine the road without traffic.
Restaurants.
Shopping centers.
Car dealerships.
Office buildings.
Traffic lights.
Six lanes of automobiles moving through the heart of Brandon.
But at 401 W. Brandon Blvd., there's a connection to a very different Brandon.
Part of the historic home associated with James Henry Brandon, son of pioneer John Brandon, survives at the site now occupied by Stowers Funeral Home. Local historical accounts date the house to the 1870s.
Think about that for a moment.
That house was here before Brandon Boulevard.
Before the shopping centers.
Before most of the neighborhoods surrounding it.
Before automobiles filled the road outside.
And before Brandon became the suburban community we recognize today. Before Brandon Was Brandon
The story begins with John Brandon, whose family eventually gave the community its name.
John Brandon arrived in this part of Hillsborough County during the 19th century and established a settlement initially known as New Hope near what is now the Brandon area.
The landscape would have been almost unrecognizable to a modern resident.
There were no subdivisions stretching toward the horizon.
No Brandon Regional Hospital.
No mall.
No endless procession of businesses along State Road 60.
This was rural Florida.
Farms, homesteads, cattle and citrus would eventually dominate much of the surrounding countryside.
John Brandon's son, James Henry Brandon, became part of the next generation putting down roots here.
And sometime during the 1870s, James built the house whose story we're telling today. Then Came the Railroad
For a small rural community, 1890 changed everything.
That year, the railroad reached the area.
The arrival of rail service helped establish a recognizable center for the developing community around what are now Victoria Street and Moon Avenue.
The railroad connected local farmers and businesses with larger markets and helped encourage further settlement.
Around the developing village were the kinds of places every small community needed.
A railroad depot.
A general store.
A citrus packing house.
And eventually a post office. Brandon Gets a Post Office
On Sept. 15, 1890, Brandon received its first post office.
It operated from the home of Victoria Brandon, John Brandon's widow, who became the community's first postmaster.
That's an important moment because a post office did more than provide somewhere to collect letters.
It helped give a community an identity.
An address.
A name.
Brandon.
The family name was becoming the name of the place itself.
Meanwhile, James Brandon's house remained nearby as the little settlement grew around it. Hopewell Road Arrives
The road outside the old Brandon home didn't always look anything like today's State Road 60.
Older residents knew the route as Hopewell Road.
As we previously explored in Brandon Then & Now,
Hopewell was paved in 1925, initially as a road only about nine feet wide. Over time, that modest roadway evolved into today's multilane Brandon Boulevard/State Road 60.
Imagine watching that transformation from the front porch.
First horses and wagons.
Then the occasional automobile.
More cars.
More pavement.
More businesses.
More lanes.
Eventually, the quiet rural road became the commercial spine of an expanding suburban community.
And the old house stayed put. Brandon Begins to Explode
For decades, Brandon remained largely agricultural.
Citrus groves, farms and open land dominated much of the landscape.
Then Tampa began pushing east.
After World War II, improved roads and widespread automobile ownership made it increasingly practical for people to live outside Tampa and commute into the city.
Brandon began changing rapidly.
Groves became subdivisions.
Pastures became shopping centers.
Two-lane roads became four lanes—and eventually six.
The community that once consisted of scattered families and farms developed into one of Hillsborough County's major population centers.
And right through the middle of that growth ran Brandon Boulevard. The House Finds Another Purpose
Old buildings survive for many reasons.
Sometimes they're turned into museums.
Sometimes preservation groups rescue them.
And sometimes they survive because someone finds a practical reason to keep using them.
The James Henry Brandon house became associated with Stowers Funeral Home, which has operated at the Brandon Boulevard property for decades.
Historical accounts of Brandon note that the old home was incorporated into the funeral home's property rather than simply disappearing beneath later development.
That decision preserved something increasingly rare along Brandon Boulevard:
a physical connection to the community's earliest years. THEN & NOW
THEN: A member of the Brandon family lived along a quiet rural road in a community surrounded by farms, groves and open land.
NOW: The same location sits beside heavily traveled Brandon Boulevard, surrounded by the businesses, neighborhoods and traffic of modern Brandon. But unlike so many landmarks from the community's early days— the house remains. Imagine What It Has Seen
Buildings don't remember.
But if they did, this one would have stories.
It would remember when darkness actually fell over Brandon because there weren't thousands of streetlights and business signs illuminating the night.
It would remember the railroad arriving.
The post office opening.
Hopewell Road being paved.
The first automobiles becoming common.
The citrus industry expanding.
Families arriving.
Schools opening.
Subdivisions replacing farmland.
Shopping centers appearing.
Brandon Boulevard widening again and again.
And generations of Brandon residents passing outside.
Nearly everything around the house changed.
The house simply stayed. Hiding in Plain Sight
That's one of the things we enjoy most about Brandon
Then & Now.
History isn't always behind glass in a museum.
Sometimes it's sitting beside a road you've driven hundreds of times.
You may have passed 401 W. Brandon Blvd. on the way to dinner.
Or while heading to work.
Or while complaining about traffic.
And unless someone told you what you were looking at, there would be little reason to realize that a piece of Brandon's earliest history was right there.
So the next time you're traveling along Brandon Boulevard, take a look.
Don't stop in traffic.
Just look.
Try to erase the six lanes.
Remove the restaurants.
Take away the signs, parking lots and traffic lights.
Replace them with open countryside and a narrow road.
Then picture the Brandon family living there while the community carrying their name was still taking shape around them.
The road changed.
The landscape changed.
Brandon changed.
But after nearly a century and a half, the old house is still watching.
That's Brandon Then & Now. Read More... |
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Zen Dumpling has brought something genuinely unique to Brandon — xiao long bao, or soup dumplings, now available at 2420 W. Brandon Blvd. in Regency Square.
These aren't your average dumplings.
Each delicate wrapper hides hot, savory broth alongside the filling — created by chilling rich stock into a gel, then steaming it back to liquid.
The Brandon menu offers soup dumplings in six flavors, including pork, shrimp-and-pork, and truffle-pork, plus a Signature XLB Sampler for first-timers.
Beyond soup dumplings, the kitchen serves steamed and pan-fried dumplings, Dan Dan noodles, braised beef noodle soup, Mongolian beef, and boba drinks.
One important tip: take a small first bite to release the steam before diving in — your tongue will thank you.
Zen Dumpling is open Sunday through Thursday, 11 a.m.–10 p.m., and until 10:30 p.m. on weekends, with takeout also available. Read More... |
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Sometimes finding a new best friend starts with a photograph on a website.
This Saturday, it could start with walking through the doors of a Brandon pet store.
The Humane Society of Tampa Bay is bringing adoptable dogs to the PetSmart at 1051 W. Brandon Blvd. on Saturday, Oct. 10, from 2 to 5 p.m. for a PetSmart Charities Adopt Joy event.
The idea is simple:
Bring dogs who need homes out into the community and give Brandon-area residents an opportunity to meet them.
And perhaps one of those meetings ends with somebody saying:
“You're coming home with us.” Meeting Them Changes Everything
Online adoption listings are useful.
You can see a photograph.
Read an age.
Learn a breed—or at least someone's best guess at one.
But a profile can't completely tell you what happens when you actually meet an animal.
Does the dog immediately walk over?
Hang back and study you?
Want to play?
Lean against your leg?
That's why an in-person adoption event can be valuable.
The Humane Society says the Brandon event will feature adoptable dogs available to meet inside the store. Humane Society of Tampa Bay
There is no guarantee, of course, that the right dog for your household will be there.
But you'll never know without meeting them. Before You Fall in Love With Those Eyes
Here's our advice:
Use your head before letting your heart make the entire decision.
A dog isn't something you bring home because it looked adorable on Saturday afternoon.
It's a commitment that can last well over a decade.
Before adopting, think seriously about your household.
Do you have enough time for a dog?
How much exercise can you realistically provide?
Do you have children?
Other pets?
A fenced yard—or are you prepared for daily walks?
Can your budget handle food, routine veterinary care, medications, grooming and unexpected medical expenses?
And perhaps the most overlooked question:
Does this particular dog's energy level fit your actual lifestyle?
Not the lifestyle you intend to start next Monday.
The one you're living today. Ask Questions
When you meet an adoptable dog, don't be afraid to ask what the organization knows.
How old is the dog?
What has its temperament been like?
Has it lived with other dogs?
What about cats?
Children?
Does it have known medical needs?
Has staff observed any behavioral concerns?
What kind of exercise does it appear to need?
The Humane Society's regular dog-adoption program includes a meeting with an adoption coordinator, giving prospective adopters an opportunity to review information and ask questions before taking an animal home.
Not every question will necessarily have an answer.
Shelters don't always know an animal's complete history.
But ask anyway. What Comes With a Humane Society Dog?
Dogs adopted through the Humane Society of Tampa Bay's regular adoption program are spayed or neutered, vaccinated, microchipped and dewormed before going home.
That's worth factoring into the decision when comparing adoption with obtaining a dog through other means.
Current standard HSTB dog-adoption fees are listed as $250 for puppies three months and younger, $130 for adult dogs over three months through eight years, and $50 for senior dogs over eight years. The Humane Society also currently offers people 65 and older a 50% discount on adoption fees for adult dogs and cats.
Because special-event arrangements can vary, we'd recommend confirming the applicable adoption fee and requirements with HSTB representatives at Saturday's event before making a decision. Don't Overlook the Older Dog
Puppies have an unfair advantage.
They're puppies.
Big paws.
Floppy ears.
That unmistakable puppy face.
But don't automatically walk past the adult or senior dog.
An older dog may already have a more established personality, making it easier to judge whether that animal fits your household.
A senior dog may require less of the nonstop activity that comes with raising a puppy.
And sometimes the animal that gets overlooked because it isn't eight weeks old is exactly the companion someone needs.
Give them a chance to introduce themselves. Everybody in the House Should Be Ready
If you're adopting a family pet, make it a family decision.
The children promising they'll walk the dog every morning before school?
Have that conversation again.
The spouse who said, “Absolutely no dogs”?
Probably don't surprise them with one.
And if you already have pets, think carefully about how another animal will affect the household.
A successful adoption isn't simply about getting a dog out of rescue.
It's about finding a home where that dog can stay. What If Saturday Isn't Your Day?
Don't force it.
If you attend and none of the dogs feels like the right match, that's perfectly fine.
There will be other dogs.
The Humane Society maintains current adoptable-dog listings online and says its regular adoptions are handled same-day on a first-come, first-served basis at its campuses.
PetSmart Charities also has National Adoption Week scheduled for Oct. 19–25, creating additional opportunities later this month to meet pets through participating stores and adoption partners.
The goal isn't to leave Saturday with a dog.
It's to eventually leave with the right dog. Know Before You Go
PetSmart Charities Adopt Joy Event — Brandon When: Saturday, Oct. 10
Humane Society of Tampa Bay event calendar Maybe You'll Just Look
That's what people say.
“We're only going to look.”
“We're not getting another dog.”
“We just want to see who's there.”
Then a dog walks over.
Maybe there's a wagging tail.
Maybe a nose pushes against your hand.
Maybe the dog sits down beside you as though the two of you had arranged the meeting weeks ago.
And suddenly, the conversation changes.
If you're genuinely ready to give a dog a permanent home, Saturday afternoon might be worth a trip down Brandon Boulevard.
You may walk into PetSmart simply to meet some rescue dogs.
You might walk out having met your new best friend. Read More... |
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Tuesday, Oct. 6 – Monday, Oct. 12Brandon is heading into a very unsettled stretch of weather this week. Moisture will remain high, bringing repeated opportunities for showers and thunderstorms. Tuesday starts the pattern with an 80% chance of rain, and rain chances remain high through the workweek. Read More... |













